I’m Head of UX & Optimisation at Virgin Atlantic.
Before I went ‘client side’ I worked with a range of brands. 



My background has been in design direction, building teams and supporting designers. Along the way I’ve been lucky enough to pick up a few awards, present to my peers and learn from some exceptionally bright individuals.

But I’m not done yet…

One day I will design the perfect car experience, I also harbour an ambition to re-shape the way design is taught, but not before I’ve created a digital product to aid beach cleaning.

I’m always happy to talk design and share ideas, so why not get in touch? ↓

Martyn Reding on Twitter medium linkedin


Design leadership

Digital product design

Martyn Reding - Digital Product Design

Team Manager





Sorry about any ads down here 😦